







Hello. You\u2019re a B2B SaaS marketer, right? Yeah, I thought I recognised you. What are you working on? What\u2019s that? \u201CWhatever the sales team needs to close the next deal?\u201D
It\u2019s hard, right? The maniacal race to convert leads is an addiction for B2B tech companies. But such deal-driven focus means your marketing looks identical to that of your growing competitor set: complex, technical, boring, product-led sales messages spewed onto another whitepaper. It\u2019s self-sabotage: \u2018fail to differentiate, blend in, become invisible\u2019.
Sound familiar? Try being braver.
Boring2Brave is a step-by-step guide to showing how B2B marketing done differently will increase your influence and \u201810X\u2019 results. Stop being measured in metrics you\u2019ve always known are meaningless and start building your company\u2019s brand
Boring2Brave
The \u2018bravery-as-a-strategy\u2019 mindset that\u2019s transforming B2B marketing
Free UK delivery on this item.
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Price now:
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Hello. You\u2019re a B2B SaaS marketer, right? Yeah, I thought I recognised you. What are you working on? What\u2019s that? \u201CWhatever the sales team needs to close the next deal?\u201D
It\u2019s hard, right? The maniacal race to convert leads is an addiction for B2B tech companies. But such deal-driven focus means your marketing looks identical to that of your growing competitor set: complex, technical, boring, product-led sales messages spewed onto another whitepaper. It\u2019s self-sabotage: \u2018fail to differentiate, blend in, become invisible\u2019.
Sound familiar? Try being braver.
Boring2Brave is a step-by-step guide to showing how B2B marketing done differently will increase your influence and \u201810X\u2019 results. Stop being measured in metrics you\u2019ve always known are meaningless and start building your company\u2019s brand
Boring2Brave
The \u2018bravery-as-a-strategy\u2019 mindset that\u2019s transforming B2B marketing
Free UK delivery on this item.
\;
Price now:
From
To
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Hello. You\u2019re a B2B SaaS marketer, right? Yeah, I thought I recognised you. What are you working on? What\u2019s that? \u201CWhatever the sales team needs to close the next deal?\u201D
It\u2019s hard, right? The maniacal race to convert leads is an addiction for B2B tech companies. But such deal-driven focus means your marketing looks identical to that of your growing competitor set: complex, technical, boring, product-led sales messages spewed onto another whitepaper. It\u2019s self-sabotage: \u2018fail to differentiate, blend in, become invisible\u2019.
Sound familiar? Try being braver.
Boring2Brave is a step-by-step guide to showing how B2B marketing done differently will increase your influence and \u201810X\u2019 results. Stop being measured in metrics you\u2019ve always known are meaningless and start building your company\u2019s brand
Boring2Brave
The \u2018bravery-as-a-strategy\u2019 mindset that\u2019s transforming B2B marketing
Free UK delivery on this item.
\;
General | |
|---|---|
format | trade paperback |
Language | english |
type | not available |
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