Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Discover the science behind changing mass behavior with "Herd: How to Change Mass Behaviour by Harnessing Our True Nature" by Mark Earls. This insightful book explores the innate human tendencies that drive group actions and provides practical strategies for influencing collective behavior. Learn how to tap into our natural instincts to create lasting change, whether for marketing, social movements, or organizational development. Earls draws on psychology, sociology, and behavioral economics to offer a compelling framework for understanding and shaping the herds we are all a part of. Key takeaways include: * Understanding the power of social influence * Strategies for effective behavior change * Applying behavioral science to real-world scenarios This hardback edition is an essential read for anyone interested in influence, persuasion, and the dynamics of group behavior. Summary: Herd How to Change Mass Behaviour by Harnessing Our True Nature book by Mark Earls, John Wiley & Sons Inc, hardback, psychology, sociology, behavioral economics, social influence, behavior change strategies.
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Details:Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Discover the science behind changing mass behavior with "Herd: How to Change Mass Behaviour by Harnessing Our True Nature" by Mark Earls. This insightful book explores the innate human tendencies that drive group actions and provides practical strategies for influencing collective behavior. Learn how to tap into our natural instincts to create lasting change, whether for marketing, social movements, or organizational development. Earls draws on psychology, sociology, and behavioral economics to offer a compelling framework for understanding and shaping the herds we are all a part of. Key takeaways include: * Understanding the power of social influence * Strategies for effective behavior change * Applying behavioral science to real-world scenarios This hardback edition is an essential read for anyone interested in influence, persuasion, and the dynamics of group behavior. Summary: Herd How to Change Mass Behaviour by Harnessing Our True Nature book by Mark Earls, John Wiley & Sons Inc, hardback, psychology, sociology, behavioral economics, social influence, behavior change strategies.
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Product Description
Discover the science behind changing mass behavior with "Herd: How to Change Mass Behaviour by Harnessing Our True Nature" by Mark Earls. This insightful book explores the innate human tendencies that drive group actions and provides practical strategies for influencing collective behavior. Learn how to tap into our natural instincts to create lasting change, whether for marketing, social movements, or organizational development. Earls draws on psychology, sociology, and behavioral economics to offer a compelling framework for understanding and shaping the herds we are all a part of. Key takeaways include: * Understanding the power of social influence * Strategies for effective behavior change * Applying behavioral science to real-world scenarios This hardback edition is an essential read for anyone interested in influence, persuasion, and the dynamics of group behavior. Summary: Herd How to Change Mass Behaviour by Harnessing Our True Nature book by Mark Earls, John Wiley & Sons Inc, hardback, psychology, sociology, behavioral economics, social influence, behavior change strategies.
Product Specifications
General | |
|---|---|
format | hardcover |
Language | english |
type | textbook |
Brand | John Wiley & Sons Inc |
age level | adults |
Size | 16 x 2.67 x 23.5 cm |
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